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The chapter examines co-text images in multimodal texts. It highlights the increasing importance of images in political discourse. The intersemiotic relations which language and image may enter into are described with an emphasis placed on intersemiotic convergence. Two areas of multimodal research in Cognitive CDA are identified: multimodal constructions and multimodal metaphor. In connection with multimodal constructions, the chapter considers news photographs and shows how news photographs and their captions may coincide with respect to the conceptual dimensions of schematisation, viewpoint and attentional distribution. In connection with multimodal metaphor, the chapter shows how metaphors expressed verbally may also be expressed visually or cross-modally in verbal and visual components of the text. The role of intertextuality and interdiscursivity in accessing source-frames is highlighted. Two case studies are presented. The first considers visual and cross-modal examples of war and animal metaphors in immigration discourse. The second considers body-poses as a particular source of metaphoricity in images.
The chapter focusses on schematisation – the image-schematic structuring of events in conceptualisation. Image schemas are defined as representations of recurrent patterns of experience which are called up in discourse to constitute our basic understanding of the situation or event described. The different domains of experience in which image schemas arise are considered alongside their ideological role in the discursive construction of events. Two case studies are presented. The first examines the motion event in media discourses of immigration. It highlights a number of conceptual parameters along which conceptualisations of immigration may depart from a basic model of motion, including in manner of motion and configuration of the ground, quantification and plexity in the figure, and the rate and iteration of the motion encoded, and considers the implications of these departures for ideology and the legitimation of hostile immigration policies. The second focusses on schematisation in media coverage of a Black Lives Matter protest. In a comparative analysis of two texts it shows the patterns of conceptualisation implicated in realising the protest paradigm in media reporting.
The chapter provides an introduction to the relationship between politics and semiotics, to Cognitive CDA as a framework for studying politics and semiotics, and to shifts in political performance and media landscapes which demand a multimodal approach to political discourse analysis. It starts by highlighting the symbolic nature of politics and the discursive means by which politics is primarily performed. The historical development of Cognitive CDA is described. The practical aims, theoretical commitments and methodological practices of Cognitive CDA are also discussed. The central position of the media in communicating politics is considered alongside the relationship between political and media institutions. Changes brought about by the advent of the internet and digital social media are discussed with a focus on the new genres of political discourse that have emerged as a result and on the more participatory forms of politics that are potentially afforded. The chapter discusses the rise of right-wing populism that has coincided with changes to the media landscape and the shifts in communicative style by which it is marked.
This Element aims to address a gap in the literature at the intersection of linguistics, particularly pragmatics, and health sciences, such as speech and language pathology. The first section introduces the application of pragmatics concepts in healthcare and neuroscience. Section 2 discusses the development of pragmatic abilities in childhood, focusing on pragmatic communication disorder. Section 3 reviews studies on pragmatic abilities in adolescents, adults, and clinical populations, including assessments of pragmatic skills in ageing. Section 4 broadens the scope by exploring pragmatic impairments in new populations. The final section reflects on the importance of pragmatics in healthcare practice, introducing studies on mental health and intercultural pragmatics. Each section proposes discussion points to contextualise the research within debates on health pragmatics. The Element also includes a glossary (available as online supplementary material) to assist interdisciplinary audiences in understanding clinical pragmatics terminology.
As the book has progressed we have drawn conclusions about the use of discourse units by L1 and L2 speakers. In this final chapter we return to consider what the research presented has shown us about the nature of short-text MDA, its strengths, weaknesses and the discoveries it has made possible. We also consider where research of this sort may go next.
The book so far has focused on the interaction between L2 and L1 speakers in Chapters 2 to 4 and on how distinct those interactions are, given the same tasks, compared to interactions between L1 and L1 speakers. However, we have no sense of how naturalistic the interactions in the exams that are the focus of these chapters are. In this chapter we present a short-text MDA of discourse units in general conversational English, using the BNC 2014 as our data. The analysis reveals a range of discourse functions at both the micro- and macro-structural levels.
This chapter shifts the analysis to the macro-structural (discourse unit) level. Short-text MDA reveals five dimensions at the discourse unit level (ten distinct functions). This chapter deals with the first three dimensions. The analysis begins with a brief discussion of the first dimension before exploring in depth the second and third dimensions. Throughout the analysis is guided by an exploration of prototypical discourse units – those discourse units most strongly associated with either side of a dimension. This allows an exploration of the roles of the L1 and the L2 speakers in the use of the functions as well as the interaction between discourse unit function and task, level of proficiency and attainment in the examination. These early studies show that that discourse unit functions are sensitive to task in particular and that the role of the examiner in the examination may be seen to vary through discourse unit functions as the proficiency of the L2 speaker increases. The chapter also remarks on links between micro-structural discourse functions and those at the macro-level.
In this chapter the final two dimensions of the TLC are analysed. The four discourse unit functions within those dimensions are once again approached via prototypical discourse units, and task, level of examination and grade of exam are considered as potential sources of variation. Importantly, Narrative emerges in this chapter as a function at the macro-structural level. The analyses show variation by task, level of exam and attainment, and show clearly how the scaffolding behaviour of the examiner influences the selection of micro-structural discourse functions that have an impact on the macro-structural functions present. The chapter argues for the salience of the cooperative principle from Gricean pragmatics as a key organising principle in the discourse observed.
This chapter shifts focus to consider to what extent the behaviours viewed in Chapters 3 and 4 were unique to learners. This is achieved by using a new corpus, the TLC L1 corpus, which is composed of the same exam as in the TLC corpus. However, in this case it is L1 speakers sitting the exam. This allows us to see an overlap between the discourse unit functions selected by L1 speakers undertaking the same tasks as the L2 speakers. The role of micro-structural features, specifically grammatical features, in forming similarities and differences between the two sets of examinees (L1 and L2 speakers) is considered. As part of this, the chapter focuses in on four particular grammatical features – demonstrative determiners, numeral nouns, passives and relative clauses – which seem to link discourse unit to proficiency in the TLC to the extent that they generate differences between discourse unit functions when the TLC and TLC L1 are compared. The chapter also considers, however, the normative nature of the analysis undertaken and notes that individual learners’ performance may vary from the norms examined.
This chapter tests the short-text MDA approach at the micro-structural (turn) level in the TLC. The L2 (examinee) and L1 (examiner) turns are treated separately in an exploration of the discourse functions that are present for each type of speaker. A range of metadata variables are explored to see what effect they have on the use of micro-structural discourse functions. The analysis of learner language finds and discusses six dimensions of functional linguistic variation (L2 communicative functions). When metadata is considered, the findings show variation in learner discourse functions based on the learners’ overall mark and proficiency level in different task types. Functional variation attributable to different L1 backgrounds is also observed. Examiner turns reveal distinct repertoires of discourse functions compared to learners, suggesting the influence of social roles on the discourse of both. Narrative elements are discovered at the micro-structural level. The study sets the stage for further chapters that will explore discourse functions at the macro-structural level, considering their implications for our understanding of discourse analysis and its sensitivity to various factors such as role, proficiency and task.