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Chapter 76 - Exposure to Body Positive Media Scale

Published online by Cambridge University Press:  21 November 2025

Virginia Ramseyer Winter
Affiliation:
University of Minnesota
Tracy L. Tylka
Affiliation:
Ohio State University
Antoinette M. Landor
Affiliation:
University of Missouri
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Summary

The 15-item Exposure to Body Positive Media Scale (Bissonette Mink & Szymanski, 2022) assesses exposure to body-positive media across two dimensions: (1) exposure to body acceptance and critiquing of appearance expectations and (2) non-exposure to the thin-ideal and societal expectation of bodies. The Exposure to Body Positive Media Scale can be administered online and/or in-person to adolescents and adults and is free to use in any setting for non-commercial purposes. This chapter first discusses the development of the Exposure to Body Positive Media Scale and then provides evidence of its psychometrics. More specifically, the Exposure to Body Positive Media Scale has been found to have a two-factor structure within exploratory factor analyses. Internal consistency reliability, content validity, and construct validity support the use of the Exposure to Body Positive Media Scale. Next, this chapter provides the Exposure to Body Positive Media Scale items in their entirety, instructions for administering the Exposure to Body Positive Media Scale to participants, the item response scale, and the scoring procedure. Logistics of use, such as permissions, copyright, and contact information, are provided for readers.

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Publisher: Cambridge University Press
Print publication year: 2025

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References

Bissonette Mink, D., & Szymanski, D. M. (2022). TikTok use and body dissatisfaction: Examining direct, indirect, and moderated relations. Body Image, 43, 205216. https://doi.org/10.1016/j.bodyim.2022.09.006.CrossRefGoogle ScholarPubMed
Cohen, R., Irwin, L., Newton-John, T., & Slater, A. (2019). #bodypositivity: A content analysis of body positive accounts on Instagram. Body Image, 29, 4757. https://doi.org/10.1016/j.bodyim.2019.02.007.CrossRefGoogle ScholarPubMed

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