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Publisher:
Facet
Online publication date:
August 2025
Print publication year:
2025
Online ISBN:
9781783307104

Book description

We are entering a new phase in the information revolution driven by the introduction of innovative artificial intelligence (AI) technologies. From the rise of mass media, mass communications and the expansion of the internet, to mobile computing, social networks and Generative AI, this important and authoritative book outlines the key changes over the last thirty years that have led to this moment.

Drawing on established frameworks, theories, historical research and empirical evidence, this book argues that the current wave of AI-driven innovations represents a step-change in how organisations can extract value from data and that this will have significant implications for business innovation and how companies compete. Individual chapters explore (a) the history of the information industry and key milestones in artificial intelligence, (b) an overview of the data and AI landscape, (c) the opportunities and challenges of the AI revolution, (d) the ethical, policy and legal issues of data-driven AI, (e) and scenarios for where the data revolution is heading up to 2030.

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