This article reconceptualizes the “rural problematique” in Canada through the contemporary “problem” of the rural migrant. Utilizing critical historical institutional theory, we argue that the challenges newcomers face in rural spaces not only reveal the stagnation of settlement policies but also demonstrate the long-lasting, integrative and harmful impacts of policy inertia. While newcomers experience the implications of inadequate and exclusionary social policies particularly acutely, the obstacles they face cannot be solved through changes to migration policy alone. Rather, we show how these barriers are the result of the historical, specific role that rural Canada plays within the political economy of the country, which relies upon the delineation between rural and urban, and the persistence of the rural as problematic. Thus, an analysis of the contemporary “problem” of the rural migrant demonstrates how the context can change, but the outcomes, which are consistent with the broader rural dynamic, remain the same.