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Are Democratic Innovations Legitimate to the Broader Public? Evidence from Survey Experiments in Ghana

Published online by Cambridge University Press:  05 November 2025

Eric Kramon*
Affiliation:
Department of Political Science, George Washington University, Washington, DC, USA Department of Political Science and International Relations, University of Southern California, Los Angeles, CA, USA
*
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Abstract

‘Democratic innovations’, which enhance citizen participation in decision-making processes, have been proposed to address challenges faced by many democracies. Only recently has research studied these innovations’ legitimacy among the public, which is of importance if innovations are to be viable remedies for democracy’s problems. This paper advances this literature with survey experiments conducted in Ghana. Ghanaians ascribe higher legitimacy to citizen deliberative bodies (mini-publics), open participatory processes, and citizen-elite deliberation processes relative to the status quo. These processes generate more legitimacy among those who do not favor the process outcome. Ghanaians were most favorable towards citizen-elite deliberation, viewing it as more fair, democratic, and likely to ameliorate partisan tensions. I suggest that this is because citizen-elite deliberation is most consistent with Ghanaian understandings of democratic accountability. This highlights the importance of context in shaping democratic reforms’ legitimacy, with implications for theory and reform design.

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Introduction

Democracy is in crisis in many countries around the world (Dryzek et al. Reference Dryzek, Bächtiger, Chambers, Cohen, Druckman, Felicetti, Fishkin, Farrell, Fung and Gutmann2019). Concern about the state of and dissatisfaction with democracy has given rise to a range of ideas to revitalize democracy through mechanisms to enhance citizen participation and engagement with decision-making processes outside of elections – often referred to as ‘democratic innovations’ (Smith Reference Smith2009). These include deliberative ‘mini-publics’ – where representative groups of citizens deliberate about policy or social issues (Curato Reference Curato2021; Smith and Setälä Reference Smith, Setälä, Bachtiger, Dryzek, Mansbridge and Warren2018); open participatory processes, such as Brazil’s Participatory Budgeting (Baiocchi Reference Baiocchi2005); and citizen-elite deliberation and interactive consultation (Neblo et al. Reference Neblo, Esterling and Lazer2018; Wantchekon et al. Reference Wantchekon, Lopez-Moctezuma, Fujiwara, Lero and Rubenson2022; Wantchekon and Guardado Reference Wantchekon and Guardado2024).

A large body of research focuses on participants in democratic innovations. Less is known about how the broader public – non-participants – evaluates the democratic legitimacy of these democratic alternatives (Germann et al. Reference Germann, Marien and Muradova2024; Goldberg Reference Goldberg2021; Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Goldberg and Bächtiger Reference Goldberg and Bächtiger2023; Jäske Reference Jäske2019; Már and Gastil Reference Már and Gastil2023; Werner and Marien Reference Werner and Marien2022). Yet the broader public’s views are critical if democratic innovations are to (re)vitalize democratic politics.

While democratic innovations aim to generate more democratically legitimate outcomes, there are reasons to question whether they can do so. Lack of familiarity or personal experience could limit their legitimacy (Easton Reference Easton1975), particularly because many associate democracy with elections (Bedock and Pilet Reference Bedock and Pilet2021). Some may also prefer to delegate to representative institutions (Hibbing and Theiss-Morse Reference Hibbing and Theiss-Morse2002). Others might be suspicious about the competence of other citizens (García-Espín and Ganuza Reference García-Espín and Ganuza2017; Rojon et al. Reference Rojon, Rijken and Klandermans2019) or worry about the protection of minority rights and the potential for participatory processes to reproduce existing inequalities (Karpowitz and Mendelberg Reference Karpowitz and Mendelberg2014; Lupien Reference Lupien2018; Rojon et al. Reference Rojon, Rijken and Klandermans2019). In addition, the findings in the empirical literature are mixed (Werner and Marien Reference Werner and Marien2022), for example regarding the legitimacy of deliberative mini-publics (Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Jacobs and Kaufmann Reference Jacobs and Kaufmann2021; Már and Gastil Reference Már and Gastil2023), and little is known about how citizens rate the relative legitimacy of different innovations (Esaiasson et al. Reference Esaiasson, Gilljam and Persson2012; Jäske Reference Jäske2019; Rojon et al. Reference Rojon, Rijken and Klandermans2019). Research on the broader public has also almost exclusively been in North America and Western Europe. Important open questions thus remain. How does the broader public evaluate the legitimacy of different democratic innovations? How do citizens in a Global South context evaluate democratic innovations’ legitimacy?

I address these questions with two nationally representative survey experiments in Ghana. Ghana is one of the most democratic countries in Africa. However, while demand for democracy remains high, satisfaction with democracy has eroded dramatically (Gyimah-Boadi et al. Reference Gyimah-Boadi, Logan and Sanny2021). Tensions between supporters of the major political parties have been increasing and the quality of democracy has been declining over the past decade (Coppedge et al. Reference Coppedge2021), mirroring trends elsewhere in Africa (Gyimah-Boadi and Asunka Reference Gyimah-Boadi and Asunka2021). Ghana is illustrative of contexts where democratic innovations are purported to be needed.

The first experiment is a conjoint experiment (Hainmueller et al. Reference Hainmueller, Hopkins and Yamamoto2014) that studies Ghanaians’ evaluations of processes for allocating local public goods by local governments, a highly salient issue in Ghana. The conjoint experiment randomizes the decision-making process: status quo; citizen-elite deliberation; participatory; or a deliberative mini-public. It also randomly varies whether the subjects’ community receives the local public goods and political party endorsements. The former is important because a key test of legitimacy centers on the ‘losers’ of a decision-making process (Germann et al. Reference Germann, Marien and Muradova2024; Gibson Reference Gibson, Bornstein and Tomkins2015; Werner and Marien Reference Werner and Marien2022). The second experiment asks subjects about democratic reforms to reduce animosity between partisan groups. Given that partisan animosity and affective polarization have played a role in democratic erosion worldwide (McCoy et al. Reference McCoy, Rahman and Somer2018), reforms to (re)vitalize democracy should address this challenge.

I find that Ghanaians have low perceptions of the democratic legitimacy of status quo processes. In the conjoint experiment, participants preferred all three democratic alternatives over the status quo and considered them to be substantially fairer and more democratic. Notably, the citizen-elite deliberation process received the highest legitimacy evaluations. Second, participants had more positive legitimacy evaluations when they get their preferred outcome, consistent with prior research (Esaiasson et al. Reference Esaiasson, Persson, Gilljam and Lindholm2019; Goldberg and Bächtiger Reference Goldberg and Bächtiger2023). But crucially, ‘losers’ were substantially more likely to view the process as fair and democratic under one of the democratic innovations. This effect was most pronounced for citizen-elite deliberation: ‘losers’ from citizen-elite deliberation viewed the procedure as fairer and more democratic than did ‘winners’ from the status quo. Finally, citizen-elite deliberation was considered most effective and democratic for reducing partisan tensions.

Why did Ghanaians prefer citizen-elite deliberation? One potential answer is that the public prefers innovations that complement rather than replace existing institutions (Goldberg and Bächtiger Reference Goldberg and Bächtiger2023) and the citizen-elite process has this characteristic. A second potential answer is that the citizen-elite process was most consistent with local understandings of democratic accountability. Scholars have noted that in some (not all) West African societies, political institutions and norms prior to colonization were oriented towards achieving consensus through regular and ongoing elite-citizen consultation, including in what is now Ghana (for example, among the Akan) (Ayittey Reference Ayittey2006; Gyekye Reference Gyekye and Gyekye1997; Wiredu Reference Wiredu1996; Wiredu Reference Wiredu2001). This generated expectations that leaders should regularly discuss decisions with citizens, build consensus, and take citizen viewpoints into account (Ayittey Reference Ayittey2006) – an understanding of accountability that has carried over into the contemporary period (MacLean Reference MacLean2014; Ofosu Reference Ofosu2024; Paller Reference Paller2019). The notion that citizen-elite deliberation is consistent with democratic culture in parts of West Africa has motivated citizen-elite deliberative programs in the region (Castradori Reference Castradori2021; Fujiwara and Wantchekon Reference Fujiwara and Wantchekon2013; Wantchekon and Guardado Reference Wantchekon and Guardado2024).

This paper makes multiple contributions. First, it advances literature on the legitimacy of democratic innovations. Much of this research focuses on one innovation in isolation, for example deliberative mini-publics (Boulianne Reference Boulianne2018; Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Már and Gastil Reference Már and Gastil2023). Others examine how legitimacy depends on design features (Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Már and Gastil Reference Már and Gastil2023), methods of participant selection (Bedock and Pilet Reference Bedock and Pilet2021; Már and Gastil Reference Már and Gastil2023; Pow Reference Pow2023), whether recommendations are followed (Germann et al. Reference Germann, Marien and Muradova2024), and how different kinds of citizens, such as those that are highly polarized or disaffected, perceive legitimacy (Dijk et al. Reference Dijk L, Turkenburg and Pow2023; Goldberg and Bächtiger Reference Goldberg and Bächtiger2023). This paper contributes by comparing the legitimacy of distinct innovations to one another and to the status quo. It also expands the study of legitimacy to an investigation of citizens’ views about democratic reforms to address rising partisan tensions, a key challenge for today’s democracies.

Second, while there is research on deliberative and participatory processes in the Global South – for example, on deliberative polls (Fishkin Reference Fishkin2018) in Africa (Chirawurah et al. Reference Chirawurah, Fishkin, Santuah, Siu, Bawah, Kranjac-Berisavljevic and Giles2019; Sandefur et al. Reference Sandefur, Birdsall, Fishkin and Moyo2022) and participatory processes in Brazil (see, for example, Baiocchi Reference Baiocchi2005) – the literature on the broader public has focused almost exclusively on North America and Europe. This paper provides new evidence from an under-studied context that is nonetheless illustrative of the kind of setting where democratic innovations are purported to be needed.

The focus on Ghana also generates insights that would otherwise remain inaccessible without broadening empirical research to more diverse contexts: specifically, that democratic innovations most consistent with local democratic traditions and understandings of democratic practice are best positioned to achieve the highest levels of legitimacy. This finding highlights the importance of context-specific knowledge and thinking regarding the design of processes to enhance citizen participation and engagement.

Democratic Innovations and Legitimacy in the Wider Public

Democratic systems around the world face many challenges, including high levels of polarization, dissatisfaction and disillusionment with the performance of democratic institutions, and the rise of parties and movements that seek to undermine democratic institutions (Dryzek et al. Reference Dryzek, Bächtiger, Chambers, Cohen, Druckman, Felicetti, Fishkin, Farrell, Fung and Gutmann2019; Levitsky and Ziblatt Reference Levitsky and Ziblatt2018; McCoy et al. Reference McCoy, Rahman and Somer2018). These trends have given rise to proposals to improve democracy via new institutions and processes that expand opportunities for citizen engagement and participation in politics beyond the electoral sphere. These approaches are sometimes called ‘democratic innovations’ (Smith Reference Smith2009). This paper examines how citizens in the broader public, those who did not directly participate, evaluate the democratic legitimacy of democratic innovations. If these democratic alternatives are to deepen or revitalize democracy and improve the overall legitimacy of the democratic system, the attitudes of the broader public are important.

Institutions or processes have legitimacy when their outcomes are widely considered ‘rightful’ (Gibson et al. Reference Gibson, Caldeira and Spence2003), ‘appropriate, proper, and just’ (Tyler Reference Tyler2006), or ‘right and proper’ (Easton Reference Easton1965,Reference Easton1975). This paper focuses on the broader legitimacy of three general categories of democratic innovation: deliberative mini-publics, participatory innovations, and citizen-elite deliberation and interactive consultation. As I elaborate, these innovations share the goal of improving democracy through new or enhanced forms of citizen engagement and involvement in decision making. But the innovations themselves are distinct and differ with respect to their underlying sources of democratic legitimacy. That is, the reasons why they should enhance democratic legitimacy vary. As such, it is important to investigate how citizens evaluate their legitimacy relative to one another and to the status quo. I discuss each in turn.

Deliberative Mini-Publics

Drawing inspiration from normative theories of deliberative democracy, one category of democratic innovations is the deliberative mini-public (Curato Reference Curato2021; Smith and Setälä Reference Smith, Setälä, Bachtiger, Dryzek, Mansbridge and Warren2018). Examples include the British Columbia Citizens’ Assembly on Electoral Reform in Canada, the Oregon Citizens’ Review Initiative in the United States (Gastil Reference Gastil2020), the Irish Citizens’ Assembly (Farrell et al. Reference Farrell, Suiter and Harris2019; Muradova Reference Muradova2021), an assembly on constitutional revision in Iceland (Landemore Reference Landemore2020), and the French Citizens’ Convention for Climate (Galván Labrador and Zografos Reference Galván Labrador and Zografos2024).

Deliberative mini-publics share a set of core features. First, participants are selected through random sampling to produce groups that are representative of the broader citizenry, hence the term ‘mini-public’ (Curato Reference Curato2021; Smith Reference Smith2009). Second, participants discuss and make recommendations about policy issues in a context conducive to quality deliberation. In principle, legitimacy from mini-publics derives from these features: random sampling ensures representative groups and the deliberative process should generate more legitimate decisions or recommendations (Manin Reference Manin1987).Footnote 1

Several recent studies investigate how the broader public evaluates the legitimacy of deliberative mini-publics. Már and Gastil (Reference Már and Gastil2023) find limited trust in mini-publics in the United States. By contrast, research in Germany (Goldberg and Bächtiger Reference Goldberg and Bächtiger2023) and Finland, Ireland, and the United States (Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025) finds that citizens are generally favorable towards mini-publics, but mainly when they play an advisory role. Those dissatisfied with politics are more likely to support mini-publics with decision-making power (Goldberg and Bächtiger Reference Goldberg and Bächtiger2023), as are those who distrust politicians (Bedock and Pilet Reference Bedock and Pilet2021). Experience participating in mini-publics and greater trust in the decision-making abilities of other citizens also enhances support for mini-publics with decision-making authority (Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025). Related to the findings on experience, learning about mini-publics also increases perceptions of legitimacy (Boulianne Reference Boulianne2018). Legitimacy is also enhanced when political leaders follow the mini-publics’ recommendations (Germann et al. Reference Germann, Marien and Muradova2024). While some research shows that citizens prefer random selection (Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025), others find no evidence of a preference for selection by lot (Már and Gastil Reference Már and Gastil2023; Pow Reference Pow2023). Finally, people prefer mini-publics when they agree with their decisions (see, for example, Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Werner and Marien Reference Werner and Marien2022).

While this recent research has generated important findings, open questions remain. First, much of this research studies mini-publics in isolation, leaving open the question of how the public evaluates mini-publics relative to other kinds of democratic innovations and to the status quo, the latter being important in terms of generating an appropriate baseline for comparison (Werner and Marien Reference Werner and Marien2022). Second, the knowledge base is focused on countries in North America and Europe, an additional gap that this paper seeks to fill.

Participatory Innovations

Innovations built upon a popular assembly model represent an additional category of democratic reform. The popular assembly or open town hall approach is distinct from the deliberative mini-public approach in that these processes are open to all citizens (Smith Reference Smith2009). In addition, these open citizen groups have decision-making power. In emphasizing reforms that open up decision-making processes to all citizens, these innovations are related to ideas put forth by advocates of participatory democracy (Barber Reference Barber1984; Pateman Reference Pateman1970 Reference Pateman2012).

An influential example is Participatory Budgeting in Porto Alegre, Brazil (see, for example, Baiocchi Reference Baiocchi2005). Participatory Budgeting involves a multistage and multilevel process beginning with localized, neighborhood-level popular assemblies, moving up to regional assemblies and then to a municipality-wide body (Smith Reference Smith2009). These popular assemblies have real decision-making power over the city budget. Participatory reforms have been adopted elsewhere in Latin America and beyond (Kapiszewski et al. Reference Kapiszewski, Levitsky and Yashar2021; Peruzzotti and Selee Reference Peruzzotti and Selee2009; Van Cott Reference Van Cott2009), though it must be noted that some ‘participatory’ programs are participatory in name only.

Most studies of participatory innovations study the processes themselves (Avritzer Reference Avritzer2009; Baiocchi Reference Baiocchi2005 Reference Baiocchi2011; Peruzzotti and Selee Reference Peruzzotti and Selee2009; Wampler Reference Wampler2007) or their impacts on participants (see, for example, Altschuler and Corrales Reference Altschuler and Corrales2012). While there is a broad literature focused generally on citizen demand for greater participation, there is only a limited amount of research that evaluates the extent to which citizens perceive the outcomes of participatory innovations as legitimate or prefer processes such as Participatory Budgeting (van der Does and Kantorowicz Reference van der Does and Kantorowicz2021) relative to other democratic alternatives and to the status quo.

Citizen-Elite Deliberation

A third category centers on opportunities for citizens and elites to deliberate and engage with one another about policy issues or political decisions. These forms of engagement are distinct from traditional town halls or elite-level deliberation in that they involve meaningful consultation between political leaders and citizen groups. While not always discussed in conversations about ‘democratic innovations’, advocates of these approaches are motivated by similar concerns regarding the state of democracy and dissatisfaction with it (Castradori Reference Castradori2021; Neblo et al. Reference Neblo, Esterling and Lazer2018). They also view them as an alternative to the status quo that more effectively engages citizens in politics and decision making. As such, they fit the general conceptualization of a democratic innovation.

Working in the United States, Neblo et al. (Reference Neblo, Esterling and Lazer2018) advocate for what they term ‘directly representative democracy’, or opportunities for citizens to engage in ongoing deliberation with elected representatives. Hibbing et al. (Reference Hibbing, Theiss-Morse, Hibbing and Fortunato2023) argue that the public desires ‘attentive democracy’ whereby ‘elites still make formal policy decisions but do so only after they have been in sustained, intimate contact with everyday people and only in the interests of those people’ (p. 4). This framework relates to (though is distinct from) the work of Paller (Reference Paller2019) on ‘dignified public expression’ in Ghana – accountability generated through regular, respectful interactions between representatives and constituents that lead citizens views to actively inform policy making or decision making. Paller (Reference Paller2019) emphasizes that, in Ghana, ‘democratic accountability requires that the leaders owe the people an account of what they have been doing. [Ghanaians] expect their leaders to do more than deliver the goods; they also expect them to listen to their ideas and hear their voices’ (p. 13).

The expansion of ongoing opportunities for citizen engagement with political leaders could enhance legitimacy for several interrelated reasons. With sufficiently high levels of participation and inclusion, these processes can ensure representation for a broad range of citizens (Neblo et al. Reference Neblo, Esterling and Lazer2018). Because they are ongoing and operate outside of election time, they can increase accountability and help to ensure that politicians take citizens’ perspectives into account (Neblo et al. Reference Neblo, Esterling and Lazer2018; Paller Reference Paller2019). By promoting personal connections between leaders and citizens, they have the potential to increase mutual respect, which should enhance legitimacy (Paller Reference Paller2019).

Research has examined citizen-elite deliberation in a number of contexts, with the focus mainly on participants. In Benin, citizen-elite deliberation reduced clientelism and improved informed, policy-centered voting (Fujiwara and Wantchekon Reference Fujiwara and Wantchekon2013; Wantchekon and Guardado Reference Wantchekon and Guardado2024). In the Philippines, it led to shifts in policy preferences (Wantchekon et al. Reference Wantchekon, Lopez-Moctezuma, Fujiwara, Lero and Rubenson2022). In the United States, it generated greater political interest and led to increases in political knowledge (Neblo et al. Reference Neblo, Esterling, Kennedy, Lazer and Sokhey2010; Neblo et al. Reference Neblo, Esterling and Lazer2018). As far as I am aware, there has not been research on how the broader public evaluates the democratic legitimacy of decisions involving citizen-elite engagements.

Study Context: Ghana

Since its transition to democracy in the early 1990s, Ghana has widely been considered one of the region’s most democratic countries. Moreover, demand and support for democracy in the country is high. According to Afrobarometer data collected in 2022, 76 per cent of Ghanaians believe democracy is the most preferable form of government, a level of support that has remained stable since the 1990s. However, a growing share of Ghanaians are dissatisfied with the performance of democracy in the country (Gyimah-Boadi et al. Reference Gyimah-Boadi, Logan and Sanny2021; Gyimah-Boadi and Asunka Reference Gyimah-Boadi and Asunka2021). These trends are illustrated in Figure 1, which summarizes responses to the Afrobarometer’s survey question tapping satisfaction with the way democracy works in Ghana. The share who are dissatisfied has been steadily increasing since 2017. In the most recent surveys, roughly half the population expresses dissatisfaction, the highest levels of discontent in the democratic era.

Figure 1. Satisfaction with democracy in Ghana over time.

The trends in Ghana align with those in the broader region, where the gap between democratic aspirations and democratic performance has made democratic regimes vulnerable to military coups and democratic erosion (Gyimah-Boadi et al. Reference Gyimah-Boadi, Logan and Sanny2021). While still a democracy, Ghana has been trending down on V-Dem’s liberal and electoral democracy indices for the past decade, indicating a decline in the quality of democracy.

Ghana has a presidential system with a legislature (parliament) that is elected in single member-district-plurality elections. Relevant for this study’s survey experiments, Ghana has 261 districts, which are nested within regions. District governments are active in areas related to local public goods provision and economic development. The districts are run by the District Chief Executive (DCE), who is appointed by the president (not elected), and a district assembly made up of directly elected councilors.

In the democratic period, Ghana’s politics have been dominated by two major political parties, the National Democratic Congress (NDC) and the New Patriotic Party (NPP). Each party has held the presidency on multiple occasions since 1992 and each party maintains strong support from roughly comparable proportions of the population. Tensions between supporters of these two parties have been on the rise, particularly around election time, arguably contributing to the challenges Ghana’s democracy faces.

As in other parts of Africa, there have been efforts to expand citizen participation via programs and reforms that resemble democratic innovations in Ghana. A deliberative poll was conducted in northern Ghana focused on local public goods (for example water access) and food security (Chirawurah et al. Reference Chirawurah, Fishkin, Santuah, Siu, Bawah, Kranjac-Berisavljevic and Giles2019). Ayelazuno and Shahadu (Reference Ayelazuno and Shahadu2022) argue that Ghana’s political parties have incorporated practices associated with participatory democracy into their internal structures and decision-making processes. In addition, participatory and community-driven approaches to development and international aid have become widespread around the world (Mansuri and Rao Reference Mansuri and Rao2013). This global trend is reflected in Ghana, where participatory and community-driven development projects have been implemented in several areas (see, for example, Adamtey and Frimpong Reference Adamtey and Frimpong2018; Baldwin et al. Reference Baldwin, Karlan, Udry and Appiah2023).

Survey Data and Methods

To examine Ghanaians’ preferences for and evaluations of different democratic innovations, I conducted two survey experiments. Experiment 1 focuses on preferences for and attitudes about the legitimacy of different democratic decision-making processes. Experiment 2 focuses on the question of which kinds of democratic reforms might be most effective in improving inter-partisan relations.

I embedded the survey experiments within an original, nationally representative survey of adult Ghanaians (N = 1,043). Surveys were conducted in person at respondents’ households in July–September 2023. I implemented the survey with Ipsos-Ghana, a firm with extensive survey experience in Ghana. Professional translators translated the survey into multiple Ghanaian languages: Dagbani (common in the north), Ewe (widely spoken in the Volta Region in the east), Ga (common in and around Accra, the capital), and Twi (common in southern, central, and western regions).

We used clustered, stratified, multistage probability sampling, similar to the approach of the Afrobarometer surveys. This approach guarantees a representative sample drawn from each of Ghana’s ten regions. Appendix Section A provides further details about the sampling procedure. Table 1 provides descriptive statistics.

Table 1. Descriptive statistics

Note: Characteristics of survey sample. N = 1,043. Afrobarometer information provided for comparison. Afrobarometer survey was conducted in 2022 with N = 2,369. Afrobarometer does not report age 55–64, and so those are left blank. Note that Afrobarometer is also a random sample.

Democratic Process Preferences and Perceptions of Legitimacy

Experiment 1 is a conjoint experiment (Hainmueller et al. Reference Hainmueller, Hopkins and Yamamoto2014). Conjoint experiments are an increasingly common tool in the political and social sciences, including in the study of democratic innovations and reform (Christensen Reference Christensen2021; Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Goldberg and Bächtiger Reference Goldberg and Bächtiger2023). In forced-choice conjoint experiments, participants are presented with two profiles, each made up of multiple attributes. Each attribute has different levels that correspond with variation of interest within each attribute. For each respondent, the levels in each profile are randomized, which provides causal leverage on how variation in the levels of each attribute impact which profile the subject prefers. As such, conjoint experiments are particularly useful tools for studying preferences, which is my focus here.

Conjoint Experiment Design

The goal is to study Ghanaians’ preferences for – and views about the legitimacy of – alternative options for reforming democratic decision making, relative to the status quo. I focus on preferences about a process leading to the allocation of local public goods – public goods that benefit local areas such as school facilities and clean water projects – by local district governments. I focus on local public goods provision for two reasons. First, in Ghana and similar contexts, local public goods provision is of critical importance to voters (Brierley et al. Reference Brierley, Kramon and Ofosu2020; Harding Reference Harding2015; Weghorst and Lindberg Reference Weghorst and Lindberg2013). Political competition tends to be structured around valence issues such as the provision of public goods for development, rather than broad ideological divisions (Bleck and Walle Reference Bleck and van de2013). Studying the allocation of local public goods focuses us on political decisions that are most salient and important to Ghanaians. Second, in local public goods allocations there are clear ‘winners’ and ‘losers’ – some areas get the goods, which are highly valued, while others do not. This allows us to assess how preferences about processes change when citizens are on the winning or losing end of the decision, which is key to analyses of legitimacy (Gibson et al. Reference Gibson, Lodge and Woodson2014; Gibson Reference Gibson, Bornstein and Tomkins2015; Werner and Marien Reference Werner and Marien2022).

The conjoint experiment asks participants to consider a hypothetical situation in which the local district government is trying to decide where in the district to implement a project that would improve local public goods. The prompt notes that resources are not available to implement the project in all communities in the district and so we would like to know their views about how communities should be selected for the program.Footnote 2

We presented subjects with two profiles, each with three attributes, summarized in Table 2. Each profile varied on the decision-making process used, whether the decision received an endorsement from either of the main political parties (NPP, NDC, or no endorsement), and whether or not the participant’s community received the project (Yes or No). The descriptions of the decision-making processes are presented in Table 3.

Table 2. Conjoint experiment design

Table 3. Democratic process descriptions

Each participant evaluated two sets of profile pairings (that is, completed two conjoint tasks). In each task, they viewed and evaluated two profiles. For each profile, the levels of the three attributes – process, endorsement, and outcome – were independently and randomly assigned from their full set of possible values.Footnote 3

Randomization across profiles and tasks helps mitigate potential carryover effects (for example, earlier choices influencing later ones) and profile order effects (for example, profiles shown first being more/less likely to be selected). In this experiment, the attribute order within profiles was fixed: process, followed by endorsement, then outcome. While attribute order randomization is sometimes used to reduce ordering bias, in this case I chose a fixed order to avoid awkward or confusing profile text.

Appendix Section B presents results from balance tests. Demographic and other pretreatment variables are not significant predictors of assignment to any of the democratic process conditions (Table B1), the endorsement conditions (Table B2), or the project outcome conditions (Table B3).

Appendix Section C presents diagnostic checks for the conjoint experiment (Hainmueller et al. Reference Hainmueller, Hopkins and Yamamoto2014). I present no evidence of order or carryover effects, that is, that responses to the second set of choices are impacted by the first set of choices (Figure C.1). I also present no evidence of profile order effects, which indicates that being the first or second option presented in a choice set did not impact the probability of being selected (Figure C.2).

Outcome Measures

I gathered three outcome measures. The first measures relative preferences by capturing the respondents’ profile choice as a binary variable (chosen or not). This permits identification of how different levels of each attribute impact the probability that a profile will be selected. Because respondents must make a selection, the choice measure captures relative preferences rather than overall levels of support or legitimacy. I therefore also gather two additional measures that capture legitimacy assessments of each profile separately. These measures capture levels of support for each profile and allow for comparisons. I measure legitimacy with assessments of process fairness (Werner and Marien Reference Werner and Marien2022) and an evaluation of how democratic the process is.

  • Choice: 0/1 binary measure indicating whether the option was selected as the preferred process (‘Which of these processes would you prefer?’)

  • Fairness: ‘Thinking of process A [B], how fair would you say it is?’ (1–7)

  • Democratic: ‘Thinking of process A [B], how democratic would you say it is?’ (1–7)

Conjoint Experiment Results

Figure 2 presents the main results from the conjoint experiment with a focus on the binary choice measure. The points in the plot capture the change in the probability that a profile with a given level is selected relative to the baseline category (indicated with the point at 0), averaged across all other combinations of attributes. Hainmueller et al. (Reference Hainmueller, Hopkins and Yamamoto2014) refer to this as the Average Marginal Component Effect (AMCE). The bars represent 95 percent confidence intervals calculated using standard errors clustered on participant (in all analyses, I cluster standard errors by participant). Numerical regression results are presented in Appendix Table D.1.

Figure 2. Full conjoint experiment results: average marginal component effects on the binary choice outcome measure.

Ghanaians prefer all three alternative democratic options to the status quo, which was selected only 37 percent of the time. The differences are large (and all statistically significant): the citizen-elite process is 23 percentage points more likely to be selected, while the participatory and mini-public options are 15 and 20 percentage points more likely to be selected, respectively. The citizen-elite process receives the highest level of support, including relative to the participatory and mini-public options. The citizen-elite process is about 7 percentage points more likely to be selected than the participatory process (p = 0.005) and 3 percentage points more likely to be selected than the mini-public (p = 0.15).Footnote 4

Figure 2 also illustrates that outcome favorability has a large effect on process preference. Participants are about 26 percentage points more likely to prefer the process if their community receives the project, consistent with prior research (for example, Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Werner and Marien Reference Werner and Marien2022). On average, there is no impact of the party endorsements. In Appendix Section D.2, I display the results for those who express a partisan attachment to the NPP and the NDC separately. Unsurprisingly, party supporters are less favorable to the process when the other party endorses the outcome and more favorable when their own party makes the endorsement (Figure D.1, Figure D.2, and Table D.1).

Figure 3 turns to legitimacy evaluations of each process (how fair and how democratic). Unlike the choice outcome measure, which captures relative preferences, these analyses allow us to make comparisons and examine overall levels of legitimacy for each process. In the figure, triangles represent perceptions of process fairness, while circles represent evaluations of how democratic the process is.

Figure 3. Legitimacy evaluations of democratic processes.

The average view of the status quo process is below the neutral midpoint (4) of the 1–7 scale, indicating that on average subjects do not believe the status quo is fair or democratic. Each of the three alternatives are rated as substantially more fair and more democratic than the status quo. The differences are large in magnitude, each representing almost a full standard deviation increase in the legitimacy assessments.

The citizen-elite process receives the highest legitimacy ratings, with an average above 5 on the fairness and democratic scales, although both other alternative processes do receive positive legitimacy assessments. For example, on the democratic scale, the citizen-elite process scores on average 0.30 points higher than the participatory process (p = 0.00) and 0.241 points higher than the mini-public (p = 0.002) (see regression results in Table D.2).

How the Outcome Impacts Legitimacy Assessments

I now turn to preferences and evaluations of each process, depending on whether the participant received their preferred outcome (getting the project). This is important as a key test of process legitimacy centers on how people react when they are on the losing side of decisions (Germann et al. Reference Germann, Marien and Muradova2024; Gibson Reference Gibson, Bornstein and Tomkins2015; Werner and Marien Reference Werner and Marien2022).

I present choices and evaluations separated by process and outcome.Footnote 5 Figure 4 focuses on the binary choice variable. Regardless of process, subjects prefer processes in which they achieve their preferred outcome. This is consistent with prior research (for example, Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025). The status quo process where the participant is on the losing end is by far the least favorable. People are more than twice as likely to select the status quo option if they are on the winning end of the decision.

Figure 4. Process preferences by preferred outcome.

Importantly, among the losers of the decision (triangles), the alternative processes substantially improve the likelihood that the process will be selected. In each case, the alternative processes more than double the likelihood that those who do not prefer the outcome will select the decision-making procedure. This is most pronounced for the citizen-elite process. In fact, the citizen-elite process without getting the project is equally likely to be selected as the status quo process while getting project. That is, losers of the citizen-elite process are equally likely to select the process as are winners from the status quo.

Figure 5 presents the same analysis but focused on the fairness and democratic measures. Across the board people believe that processes are more fair and more democratic when they like the outcome of the process. Qualitatively, this has the biggest impact with the status quo process. Those on the losing end of the decision are very negative about the status quo process, believing it to not be democratic or fair, while those on the winning end are on average somewhat positive.

Figure 5. Legitimacy evaluations by process outcome.

Crucially, losers from the three alternative processes still believe that the processes were on average fair and democratic (average values above the neutral midpoint of 4). While they prefer the processes when they get the project, they are still on average favorable toward the processes even when they lose. To the extent that democratic legitimacy – and ultimately compliance with decisions and policies – requires that those on the losing end still see the process as fair and democratic, this is an important result. These dynamics are most pronounced for the citizen-elite deliberation process. Losers from the citizen-elite decision-making process believe that the procedure is more fair and more democratic than do winners from status quo decision-making.

I also conducted exploratory subgroup analyses to assess whether the patterns presented above differed by different groups in the population – for example, those with less education (Dijk et al. Reference Dijk L, Turkenburg and Pow2023). There are generally no substantive differences except that more educated respondents were more favorable toward participatory processes relative to the status quo (see Appendix Section D.3).

Reforms to Address Partisan Tensions

Experiment 2 turns to a related but distinct question: Which reforms do Ghanaians believe would most effectively address the challenge of inter-partisan tension in the country? Because existing research highlights how affective polarization and partisan animus present challenges for democracy (McCoy et al. Reference McCoy, Rahman and Somer2018), democratic reforms to address democratic crises (Dryzek et al. Reference Dryzek, Bächtiger, Chambers, Cohen, Druckman, Felicetti, Fishkin, Farrell, Fung and Gutmann2019) should be equipped to handle this challenge.

Experiment 2 is a conjoint experiment with only one attribute, the process, and four levels. As such, it is essentially a vignette experiment, an approach that has been used in other recent studies in this area (Werner and Muradova Reference Werner, Muradova, Ercan, Asenbaum, Curato and Mendonça2022). The questions ask participants to consider options for democratic reforms to reduce partisan tensions in Ghana.Footnote 6

There are four proposals, presented in Table 4. Each respondent is randomly presented with two options from which to select. The first, competitive elections, can be considered a proposal to improve the status quo operation of democracy. The other three are distinct alternatives. Each participant considered one set of choices. Appendix Table B.4 presents balance tests for this second experiment. Appendix Figure C.3 provides evidence that the profile order had no impact on the probability of being selected.

Table 4. Democratic reform descriptions

I gathered three outcome measures.

  • Most Effective: Which one of these two options do you think would be most effective in reducing tension and hostility between NPP and NDC supporters? [binary]

  • Most Democratic: Which of these two options do you believe is the most democratic way to make policy decisions? [binary]

  • How Effective: Thinking of option A [B], how effective do you think it would be in reducing tension and hostility? [scale 1–7]

Experiment 2 Results

Figure 6 presents the main results from experiment 2, focused on the two binary measures (effective and democratic). The patterns are very similar for the 1–7 effectiveness scale and so I present those results in Appendix Figure E.1.

Figure 6. Preferences on reforms to address partisan tensions.

The main finding is that the citizen-elite process is perceived as the most effective and democratic mechanism for addressing the challenge of partisan tension. Respondents were about 11 percentage points more likely to select the citizen-elite process than the proposal to increase the competitiveness of elections (p = 0.004) and the proposal to introduce direct democracy (p = 0.008). They were 16 percentage points more likely to select the citizen-elite process compared to the proposal on mini-publics (p = 0.000).

The citizen-elite process is also the only proposal that is considered more effective and democratic than the proposal to make elections more competitive. Direct democracy is viewed very similarly to the elections proposal. By contrast, the deliberative mini-public proposal is actually less favored relative to the elections reform. This may be because, in the abstract, people do not necessarily conceive of random selection for mini-publics as being democratic (Bedock and Pilet Reference Bedock and Pilet2021) or because they envision partisan tensions emerging in the deliberations.Footnote 7

Discussion and Conclusion

With two nationally representative survey experiments in Ghana, this study examined preferences for and legitimacy evaluations of innovations to enhance citizen engagement and participation in decision making outside of elections. While participants preferred all three democratic innovations under study to the status quo, a unifying theme emerges from both experiments: Ghanaians had the strongest preference for the citizen-elite deliberative process, viewing it as more fair, more democratic, and more likely to address the challenge of increasing animosity between partisan groups. This preference holds even among those on the ‘losing’ end of the decision: despite the large effect of outcome favorability on process evaluations, ‘losers’ from the citizen-elite process still rated the procedure as more fair and more democratic than did ‘winners’ from the status quo and were more likely to select it. Given the importance of focusing on those who do not achieve their preferred outcome when assessing legitimacy (Werner and Marien Reference Werner and Marien2022), this provides strong evidence of the legitimacy of this innovation.

Why did Ghanaians view the citizen-elite deliberation process as the most legitimate? One potential answer is that the public tends to prefer democratic innovations that complement, rather than replace, existing political institutions and processes (Goldberg and Bächtiger Reference Goldberg and Bächtiger2023). In the process studied here, existing political leaders still make the ultimate decision, but only after consultation with citizens (Neblo et al. Reference Neblo, Esterling and Lazer2018).

A second explanation is that, relative to the other alternatives, the citizen-elite deliberation process was more consistent with local expectations and understandings of democratic practice. Scholars have long emphasized that in some (though not all) West African societies, political norms and institutions prior to colonization were strongly oriented towards achieving consensus through elite-citizen consultation and discussion. This includes societies in what is now Ghana, such as the Akan (Gyekye Reference Gyekye and Gyekye1997; Wiredu Reference Wiredu2001 Reference Wiredu2001). Accountability in these systems was often achieved through institutions and norms that promoted regular consultation between leaders and groups of citizens, generating strong expectations that leaders should regularly discuss decisions with citizens, work to build consensus, and take their viewpoints into account (Ayittey Reference Ayittey2006). Recent research suggests that this understanding of accountability has carried over into contemporary Ghana. Many understand accountability to mean ongoing opportunities for citizens to directly engage with politicians and political leaders, to ask them questions about their decisions, and to ensure that citizen ideas are listened to and incorporated into a decision-making process (MacLean Reference MacLean2014; Paller Reference Paller2019). This is reflected in the fact that many Ghanaians prefer legislative representatives who prioritize regular meetings with constituents to hear constituent views and to report back on their activities in parliament (Ofosu Reference Ofosu2024). The idea that citizen-elite deliberation is consistent with democratic culture in much of West Africa has been a motivation for the organization of such programs in the region, including in Ghana’s neighbors, Benin and Nigeria (Castradori Reference Castradori2021; Fujiwara and Wantchekon Reference Fujiwara and Wantchekon2013; Wantchekon and Guardado Reference Wantchekon and Guardado2024).

This study’s results corroborate these motivational ideas and support the notion that context-specific understandings of democratic accountability are important for designing democratic innovations with broader legitimacy. The results thus have implications for those interested in the design of democratic innovations and reforms. For contexts such as Ghana, the results imply that integrating citizen-elite consultation into decision-making processes would enhance democratic legitimacy and potentially reduce partisan tensions. More generally, the findings suggest that those involved with democratic design should engage with local understandings of democracy, with the understanding that conceptualizations of accountability might be different elsewhere beyond Ghana. Moreover, to some extent, forms of citizen-elite deliberation are already happening in Ghana (Paller Reference Paller2019), albeit often in informal ways. One implication of the study is thus that those engaged with democratic design could look at (potentially more informal) processes that are ongoing in a particular context and look for opportunities to build on, collaborate with, or complement them.

While this study advances the literature on democratic innovations, it is not without limitations and so it also suggests areas for future research. Future studies in Ghana (or similar contexts) could study policy-making areas beyond local public goods provision to assess whether patterns of legitimacy are similar for other kinds of decisions, such as policies with less obvious distributive implications or about contentious social issues. Future research could innovate by using behavioral measures of support for democratic processes. One concern with survey experiments is that responses might not reflect ‘real’ preferences. Behavioral measures could help to ensure that patterns from the survey experiments are consistent with preferences that are revealed through behavior. Future studies could also examine the extent to which the findings of this study are sensitive to variations in how the democratic innovations are described. This would account for potential framing effects and allow for an investigation of the impact of institutional design choices. I focused on comparisons across innovations, but a next step would be to examine comparisons across innovations that vary in their design features as well, as some existing research shows that such design features can matter (Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Goldberg and Bächtiger Reference Goldberg and Bächtiger2023).

In addition, future research will be needed to assess the external validity of this study’s findings. While I focus here on Ghana, scholars have documented similar kinds of understandings of democratic accountability elsewhere in Africa (Kenyatta Reference Kenyatta2015; Nyerere Reference Nyerere1961) and around the world (Chatterjee Reference Chatterjee2004). However, as noted, we should also expect variation across contexts in conceptions of democratic accountability. A fruitful area for future research will be to investigate the legitimacy of democratic innovations that are designed taking localized understandings of democracy into account.

Despite the need for more research, this paper contributes to recent literature on the legitimacy of different forms of democratic innovation – processes or reforms that aim to improve democracy through different forms of citizen participation outside of elections – in the broader public. The findings advance theoretical and empirical debates about the extent to which the broader public demands these kinds of innovations (see, for example, Hibbing and Theiss-Morse Reference Hibbing and Theiss-Morse2002; Neblo et al. Reference Neblo, Esterling and Lazer2018) or sees them as legitimate (Goldberg et al. Reference Goldberg, Lindell and Bächtiger2025; Lafont Reference Lafont2020; Már and Gastil Reference Már and Gastil2023). They also have implications for policies and programs aimed at improving and revitalizing democracy through enhanced citizen participation. This includes reforms embedded in government processes as well as participatory and community-driven programs in the international development and foreign aid spaces (Mansuri and Rao Reference Mansuri and Rao2013). The findings here demonstrate that the use of such innovations for decision-making has the potential to improve the broader public’s evaluations of democratic legitimacy. They also highlight that legitimacy can be most enhanced by tailoring processes to localized understandings of democratic practice and accountability.

Supplementary material

Supplementary material for this article can be found at https://doi.org/10.1017/S000712342510094X.

Data availability statement

Replication data for this article can be found in Harvard Dataverse at https://doi.org/10.7910/DVN/JDUUGI.

Acknowledgments

I completed much of this research while I was on the faculty at the George Washington University (GWU) and I am grateful to GWU and colleagues there for support of the project. I am currently Associate Professor of Political Science and International Relations at the University of Southern California. Many thanks go to Maame Mensah and Obed Asamoah from Ipsos-Ghana for their work on this project and to George Ofosu for valuable feedback on an earlier version of the paper. Special thanks go to Ezra Kramon for his excellent research assistance in Ghana in support of this project.

Financial support

This research was supported by a University Facilitating Fund grant from the George Washington University.

Competing interests

The author declares no competing interests.

Ethical standards

This research was reviewed and determined to be exempt by the George Washington University Committee on Human Research, Institutional Review Board (IRB), Project IRB# NCR234901.

Footnotes

1 Fishkin (Reference Fishkin2018) has also innovated around the use of ‘deliberative polling’. Though related, deliberative polling serves a somewhat different purpose than mini-publics. The idea behind deliberative polling is that the process should produce a more accurate reading of public opinion than the typical poll because they capture what people think after they have actually considered the issue (Fishkin Reference Fishkin2018).

2 The exact prompt was: ‘We would like you to consider the following situation. This is not a real situation, but we would like to know what you think of it. The district government has received funding for a project to build and improve public goods in the district. In selected communities, the project will improve school buildings and materials, invest in clean water projects, help improve access to electricity, and help improve the quality of the local health clinics. However, the district government will not have enough money to provide the project to every community in the district. We would like you to consider two processes that might be used to determine which communities get the project.’

3 The full factorial design includes twenty-four unique profiles: 4 democratic processes × 3 endorsement levels × 2 outcomes. As is common in conjoint experiments, each participant evaluated only a subset of the full design (four profiles total across two tasks), rather than all twenty-four, to reduce respondent burden. Each of the profiles shown was randomly drawn from the full set of twenty-four possible combinations.

4 Table D.2 presents regression results where the citizen-elite process is the omitted reference category. These analyses generate the effects and p-values discussed here.

5 One approach to this analysis would be to examine the winner-loser gap associated with each process – the idea being that more legitimate processes would generate a smaller winnerloser gap. Werner and Marien (Reference Werner and Marien2022) argue that this can be problematic if the process generates comparable increases in legitimacy (or positive evaluations) among both winners and losers. In this situation, everyone believes the process is more legitimate, but the winner-loser gap remains the same and would therefore not be a good indicator of legitimacy.

6 The question prompt is: ‘Elections in Ghana often create tensions or hostilities between supporters of the NDC and supporters of the NPP. Some have argued that reforms to democracy could play a positive role in reducing these tensions and hostilities. I am going to read you two ideas for reform. I would like to know which one you think would be most effective at reducing tension and hostility between supporters of the NDC and the NPP?’.

7 I also conducted exploratory subgroup analyses. As in Experiment 1, I find no substantive differences in preferences across different groups, except that older respondents are more favorable to the status quo. See results in Appendix Section E.1.

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Figure 0

Figure 1. Satisfaction with democracy in Ghana over time.

Figure 1

Table 1. Descriptive statistics

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Table 2. Conjoint experiment design

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Table 3. Democratic process descriptions

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Figure 2. Full conjoint experiment results: average marginal component effects on the binary choice outcome measure.

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Figure 3. Legitimacy evaluations of democratic processes.

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Figure 4. Process preferences by preferred outcome.

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Figure 5. Legitimacy evaluations by process outcome.

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Table 4. Democratic reform descriptions

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Figure 6. Preferences on reforms to address partisan tensions.

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