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Life in plastic, it’s therapeutic: the Barbie movie and adolescent mental health

Published online by Cambridge University Press:  15 December 2025

Sabina Dosani*
Affiliation:
Literature, Drama and Creative Writing, University of East Anglia, Norwich, UK
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Abstract

The 2023 Barbie movie became an unexpected touchstone in my clinical practice. In the months after the film’s general release, children, young people and adults quoted from the film’s comedic moments and inspirational monologues, using them as a shorthand for complex emotional experiences, and to identify struggles and experiences of care and recovery. The film’s playful tone and layered themes allowed for moments of humour alongside serious introspection. This paper describes an exploration of the Barbie movie as a shared cultural language that facilitated therapeutic conversations and provided a narrative framework for self-exploration. Drawing upon concepts from narrative medicine, psychoanalytic theory and the enduring cultural symbolism of Barbie, this discussion positions the Barbie film as a displacement object, a transitional space, a narrative tool and a fitting metaphor for adolescent development as well as recovery. I consider the impact of the film’s rich cineliteracy on clinical practice, against a background of historical psychiatric discourses around the Barbie doll, and her enduring cultural symbolism. Fictionalised clinical encounters illustrate how young people engaged with Barbie to explore issues of gender, trauma and institutional structures. This paper argues that an openness to integrating popular media into psychiatric practice expands the scope of assessment and therapeutic engagement, allowing children, young people and adults to express their experiences through culturally familiar, accessible narratives.

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© The Author(s), 2025. Published by Cambridge University Press on behalf of Royal College of Psychiatrists

Introduction: the unexpected presence of Barbie in clinic

In the summer of 2023, unexpectedly, and without an appointment letter, Barbie arrived in my child and adolescent psychiatry clinic. For just over a year after the 2023 Barbie movie, directed by Greta Gerwig, was released, children, young people and adults quoted from the legacy comedic moments and inspirational monologues when describing their symptoms, experiences of care and when sharing their hopes for the future.

This collision of ‘Barbieworld’ and clinic-world made me wonder: might our shared laughter have an ear for truth? Were we collectively entertained into reflecting about deeply serious matters? I began to consider this from the perspective of narrative approaches in psychiatry. Charon has described narrative medicine as the ‘clinical cousin of literature and medicine’. Reference Charon1 While my clinical use is often less formal, the film offered a template for configuring transformative, challenging events into meaning. Using this narrative perspective, I asked myself questions like, ‘Why is this patient quoting that particular line?’ In this way, the act of collaborative referencing of Barbie’s monologues, Ken’s existential crisis, or even the contradictions of the ‘Real World’ became part of clinical meaning-making. Initially, however, I was apprehensive about Barbie’s intrusion into clinical dialogue. After all, among psychiatrists, the Barbie doll has a mixed, often bad, reputation. Anecdotally among colleagues, the doll was known for her potential role in promoting unattainable beauty ideals.

Barbie was created by American businesswoman Ruth Handler for the toy company Mattel in 1959. Barbie was inspired by, and named for, Handler’s daughter, Barbara. Barbie was packaged and advertised as a ‘Teen-age Fashion Doll’. Almost as soon as she was sold, Barbie was studied, with the first research papers suggesting that exposure to Barbie dolls could contribute to body image dissatisfaction and the internalisation of unrealistic aesthetic standards, particularly among young girls. Reference Dittmar, Halliwell and Ive2 Clinicians and academics questioned whether Barbie influenced girls’ aspirations for thinness, concluding that early exposure could heighten vulnerability to disordered eating patterns and weight concerns. Reference Dittmar, Halliwell and Ive2 However, it is my view that these findings have been overstated and do not take sufficient account of the broader sociocultural context of body image development. There are methodological limitations of experimental studies assessing short-term exposure effects.

Nevertheless, the Barbie doll continued to be implicated in body dysmorphic concerns. In 2018, the ‘Barbie Syndrome’ was coined to describe individuals who pursue extreme physical modifications to resemble the doll. This eponymous syndrome originated from a single case report of a woman with a long-standing fascination with Barbie, who was later diagnosed with bulimia nervosa. Reference Gruber, Jahn, Stolba and Ossege4 The extrapolation of this isolated case to broader psychiatric discourse is problematic, as it lacks robust empirical validation.

Despite this reputation, Barbie dolls were commercially successful. Barbie celebrated her 50th birthday with a catwalk created by leading designers. But by her milestone birthday, Barbie was much more than a fashion doll. Over the preceding five decades, Barbie had been a surgeon, astronaut, Olympian, TV news anchor, vet, army officer, rap musician, president, baseball player, scuba diver, lifeguard, firefighter, engineer, dentist – although, not yet a psychiatrist. I believe it is this adaptability in the Barbie doll’s form and appearance that challenged that singular critical narrative. The 2023 movie further reimagined Barbie through both a mental health and existential lens, complicating the historical psychiatric view of Barbie as a negative influence.

Narrative medicine and shared cultural references

As my patients wove Barbie movie memes into clinical conversations, it became clear that the film offered the potential for a shared cultural framework for exploring psychiatric diagnoses, biopsychosocial formulations and their impact on a young life. Despite the Barbie doll’s mixed reputation among colleagues, I decided to be open and curious about these possibilities, feeling emboldened by the work of other psychiatrists, notably Byrne and Oyebode. Byrne has observed, ‘There are parallels too between media-watching and the practice of psychiatry, namely attempting to explain human behaviour and motivations (of characters, actors or authors; of producers, broadcasters or writers) in a variety of social contexts’. Reference Byrne3 His argument that ‘film begets film’ also applies to psychiatry – where ideas, metaphors and archetypes build upon each other. The Barbie movie, deeply embedded in past cinematic and cultural references, provided an instant point of connection for patients. Byrne has further argued that the ability to critically engage with film is an essential component of psychiatric training. Reference Byrne3 The immense commercial success of Barbie in the UK and internationally only strengthened its cultural pervasiveness, making it an accessible and useful clinical tool.

Oyebode describes how films have the potential to foster empathy and insight in clinical encounters. Reference Gruber, Jahn, Stolba and Ossege4 This prompted me to consider how the Barbie movie could be a useful narrative tool in psychiatric practice, offering a medium for meaning-making and identity exploration within the wider framework of cultural psychiatry. As a child psychiatrist, I also found it helpful to conceptualise Barbie as a type of transitional object: a cultural artefact whose significance was co-created by young people rather than by an inherent psychological mechanism. Reference Turkel5

Indeed, Barbie’s evolving representation, from a fashion model to a professional figure with polymath abilities, suggests that her role in identity formation is neither monolithic nor exclusively detrimental. Handler, Barbie’s creator, envisioned her as a symbol of possibility, stating, ‘Unlike play with a baby doll in which a little girl is pretty much limited to assuming the role of Mommy, Barbie always represented the fact that a woman has choices’. Reference Sontag6 The 2023 Barbie movie explicitly engaged with these possibilities, and perhaps this is why the movie offered such a compelling lens through which adolescents reflected on their own identities, relationships and aspirations.

Gerwig, the film’s director, has acknowledged the influence of films such as The Truman Show (1998), The Matrix (1999) and 2001: A Space Odyssey (1968) in shaping Barbie’s existential themes and visual style. The film’s opening scene, a direct homage to 2001: A Space Odyssey, reinterprets Kubrick’s evolutionary sequence to position Barbie as a revolutionary figure in the history of toy culture. It is my opinion that this further enhances its appeal to adolescent and adult audiences alike, offering multiple layers of meaning that encourage self-reflection and cultural critique.

A striking example of Barbie’s clinical relevance occurred during a psychiatric assessment of two adolescent brothers who had fled their war-torn homeland. The siblings, temporarily housed in adjacent hotel rooms while awaiting a court ruling on their asylum status, struggled to articulate their experiences of displacement and uncertainty. Through an interpreter, I discovered that both brothers had seen and enjoyed the Barbie movie. Across linguistic and cultural boundaries, the film provided a rare and unexpected shared reference point. One brother, in particular, reflected on Ken’s dependence on Barbie and his own reliance on powerful adult figures, including asylum judges who held the authority to determine his fate. ‘Like an unwanted toy’, he remarked, poignantly linking Ken’s existential crisis to his own uncertainty about belonging and identity.

As part of my usual approach to engaging young patients, I ask children to draw a house as a starting point for a discussion about the left-behind home and to understand their hopes for the future. On that occasion, knowing the shared cultural touchstone of the Barbie movie, I framed the question differently. Instead of asking, ‘would you please draw a house?’ I asked, ‘could you draw your Dreamhouse?’ In creating and subsequently discussing their Dreamhouses, the boys revealed their fears of violence, nightmares, hopes for education and the precarious nature of their current existence. The Dreamhouse, in this context, functioned as a transitional object in the Winnicottian sense, an artefact that helps bridge the gap between inner experience and external reality, providing a way of negotiating internal and external realities. Reference Winnicott8 This moment underscored how shared cultural narratives can function as co-created assessment tools, even in violently disrupted lives.

Barbie herself can also be understood as a Winicottian transitional object. In children’s play, the doll has long functioned in this mediating role. Within the film, Barbie continues this function, standing between fantasy and reality, self and Other. Her final transformation into a human figure signifies the possibility of integrating symbolic ideals with lived imperfection. Clinically, this metaphor highlights how young people use cultural symbols, whether toys, films or memes, to negotiate difficult transitions, particularly when faced with the uncertainties of illness and recovery.

The mirror stage and identity formation

The film dramatises what Lacan termed the mirror stage, a developmental moment in which the self first emerges through an encounter with an external image. When Barbie confronts images of ageing women and ordinary humans, she recognises herself not in Mattel’s manufactured ideal but in the Other. This destabilisation forces her to reconfigure her identity. For adolescents, who are themselves negotiating the tension between external expectations and inner self-concepts, this cinematic moment offers a resonant metaphor for the fragile and shifting sense of self during development. Barbie’s journey can therefore be read not as a loss of perfection but as a movement towards subjectivity.

Barbie in the real world as a metaphor for recovery

Another patient, a young woman recovering from anorexia nervosa, drew an extended comparison between her treatment journey and Barbie’s transition from Barbieworld to reality. ‘I’m like Barbie in the Real World,’ she remarked, using the film’s central narrative arc as a metaphor for her own reintegration into family life after a prolonged stay in a specialist adolescent in-patient facility. From a psychoanalytic perspective, Barbie’s perfect, controlled life in Barbieworld could be said to represent a fantasy ego ideal, a projection of the ‘ideal self’ that never falters. In subsequent conversations, we explored this analogy further, linking her recovery to Barbie’s experience of moving from a highly structured world into the unpredictable terrain of life post-discharge. This ‘Barbie in the Real World’ framework provided a way for the young woman to conceptualise the challenges of re-engaging with school, relationships and a healthy self-image in language that was resonant and personally meaningful.

She described re-engaging with her pre-admission life as akin to Barbie’s disorientation when her heels first touched the ground. In a psychoanalytic reading of this scene, Freud’s das unheimliche (the uncanny) could be said to be evoked when Barbie’s flat feet and ‘imperfect’ thoughts appear. This certainly is the cinematic moment that the symbolic order (Barbie’s world of synthetic perfection) breaks down, and the Real World intrudes. In the movie, the Real World is that which cannot be symbolised: mortality, imperfection and human emotion.

This Real World metaphor allowed the young woman with anorexia nervosa to explore the ambivalence of recovery: wanting to remain in a safe, controlled world yet also recognising the need to move forward. This reminded me of the essayist Susan Sontag’s metaphors of the ‘kingdom of the well’ and the ‘kingdom of the sick’, in which recovery from serious illness involves crossing a sociocultural and psychological border. Reference Sontag6

Barbie memes as reflections of institutional care

As Byrne has observed, ‘There are parallels too between media-watching and the practice of psychiatry, namely attempting to explain human behaviour and motivations (of characters, actors or authors; of producers, broadcasters or writers) in a variety of social contexts’. Reference Byrne3 By repurposing filmic language, young people constructed their own narratives, integrating elements from Barbie into their personal meaning-making processes. The film’s playful yet incisive interrogation of constructed identities served as a mechanism for patients to critique and reflect on their experiences within institutional mental health care. One young person, when asked about her relationship with her community psychiatric nurse, responded with an offhand remark: ‘Oh, you know, he’s just Ken.’ This sparked a conversation about ‘NHS Kens’ and what a Barbie subjected to detention under the Mental Health Act 1983 might require from a community nurse Ken. In the film, Ken remarks, ‘Yeah, because actually my job, it’s just Beach.’ This remark resonated in discussions about narrow definitions of care and the siloed nature of mental health professionals, highlighting how professional identities can be both constrained and absurdly rigid within mental health services. Attending to this spontaneous reference to this moment in the film became an entry point for discussing the importance of boundaries, but also to hear her hopes for relational, rather than purely procedural, approaches to mental health support. The phrase ‘I do Beach’ from the movie, referring to Ken’s lack of autonomy, also resonated in other ways. By drawing parallels between Ken’s struggles for recognition, she gave voice to her own experiences of navigating care systems.

Ken’s arc in the movie functions as an inversion of the Barbie fantasy. His dependency on Barbie for meaning generates what can be understood as a masculine form of hysteria, a state where identity is sustained through another’s gaze and collapses in its absence. His adoption of the ‘patriarchy’ is less an embrace of power than a defensive inflation of the ego, a Freudian mechanism that masks underlying insecurity. For adolescents, Ken’s disintegration dramatises the risks of constructing identity entirely around external validation. His unravelling illustrates the fragility of rigid gender roles and offers a clinically useful metaphor for young people grappling with dependence, autonomy and self-definition.

Barbie and the plasticity of neuronal pathways and identity

‘Life in plastic, it’s fantastic!’ The famous refrain from Aqua’s 1997 song resurfaced in 2023, but this time tinged with irony. Environmental concerns, climate anxiety and Just Stop Oil protests had placed plastic at the centre of urgent discussions about sustainability. It is unsurprising, therefore, that this line appeared in clinical dialogue with new and unexpected meanings. For some young people, it became a wry commentary on climate anxiety, reflecting broader environmental concerns and the legacy of previous generations.

One adolescent stated, ‘People from your generation messed it up for us. You didn’t recycle. You threw your plastic toys into landfill.’ The Barbie doll, once imagined by her creator as a symbol of infinite possibility, had now become entangled in broader anxieties about planetary destruction. The conversation, initially rooted in environmental critique, soon evolved into a discussion about permanence, change and responsibility, both in ecological and psychological terms.

In other conversations, I repurposed the phrase ‘Life in plastic…’ to introduce discussions on neuroplasticity, highlighting the capacity for adolescent brains to change and adapt. A memorable catchphrase thus became a means of delivering a psychoeducational message about resilience and cognitive flexibility, reinforcing the idea that psychological growth, like Barbie’s own transformation, is not fixed but fluid and ever-evolving.

‘I want to be part of the people who make meaning’

As Byrne argues, ‘Film begets film: whether as inspiration for writers or an ‘in’ that helps the producer’s pitch to the money men, every new genre film is based on what has gone before’. Reference Byrne3 The Barbie movie operated within this highly self-aware cinematic tradition, engaging in intertextual dialogue with a range of cultural and filmic references. Its aesthetic choices, narrative structures and thematic underpinnings borrow from both classical Hollywood and contemporary feminist discourse, positioning Barbie within a lineage of films that deconstruct and reframe cultural myths.

Perhaps it is unsurprising, therefore, that throughout the summer of 2023, the Barbie movie provided a uniquely rich cultural lens through which adolescents interrogated their own identities. It became clear that many patients saw Barbie not as a passive object of critique but as a dynamic space in which they could explore different facets of themselves. Adolescents reinterpreted Barbie, at times embracing her as an aspirational figure, at other times rejecting or challenging her symbolism. Barbie provided permission, whether consciously or unconsciously, to try out different looks, experiment with personas and construct narratives of selfhood that were neither static nor predefined.

The unexpected collisions of Barbieworld with clinical settings led me to consider whether this pervasive influence and unexpected clinical reach of the Barbie movie might inspire other clinicians in using approaches from narrative medicine. The film certainly offered a structured template for meaning-making, allowing young people to reconfigure difficult experiences within a familiar narrative framework. When a patient quoted a specific line, the significance extended beyond the film; I considered it as an act of self-definition and agency.

The presence of Barbie in clinical encounters throughout and beyond the summer of 2023 underscored the capacity of popular culture to serve as a bridge between structured psychiatric formulations and the lived experiences of young people. Arthur Frank describes illness narratives as ways to impose structure on chaotic experiences. Reference Frank9 The Barbie movie offered adolescents in particular a pre-existing narrative template through which they could articulate their struggles, drawing on Barbie’s displacement from her world to describe their own experiences. Barbie’s narrative, in particular her transition from an idealised world to the complexities of reality, offered a framework for exploring identity, trauma, recovery and institutional critique. The film functioned as both a displacement object and a shared cultural language, allowing adolescents to articulate experiences that might otherwise resist medical discourse.

Greta Gerwig’s Barbie is ultimately a film about seeking purpose beyond predefined roles and scripted expectations. In one of the film’s most poignant moments, Barbie declares, ‘I want to be part of the people who make meaning.’ This sentiment also powerfully encapsulates the hopes clinicians bring to clinical encounters, where psychiatry becomes an act of collaborative meaning-making. If young people turned to Barbie as a vehicle for self-expression, perhaps it was because the film gave them permission to explore, reframe and narrate their own experiences on their own terms. The ongoing challenge for psychiatry is not to dismiss these cultural artefacts but to engage with them, recognising that, as always in clinical practice, narrative meaning is not imposed but co-created in conversation.

Funding

This study received no specific grant from any funding agency, commercial or not-for-profit sectors.

Declaration of interest

None.

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