Australia in the 1990s, like most other industrialised countries, is characterised by its high level of technological development, the increased automation of transactions between businesses and their customers and the reversal of pre-existing trends towards large government. These factors have combined to create an environment in which the issue of privacy and, in particular, the need for a private sector regime to protect privacy has begun to feature on the political agenda.
The need to regulate personal information became a matter of concern for the first time in Australia in the context of the controversy generated by an unsuccessful attempt to introduce a national identity card, the Australia Card. The main concern at that time focussed on the need to regulate the activities of the government; the Privacy Act 1988 (Cth), which was enacted in conjunction with initiatives to extend the use of the tax file number as a de facto identifier, covered only the activities of the Commonwealth public sector.