Book contents
- Cambridge Handbook of Strategy as Practice
- Cambridge Handbook of Strategy as Practice
- Copyright page
- Contents
- Figures
- Tables
- Boxes
- Contributors
- Preface to the Third Edition
- Introduction: What Is Strategy as Practice?
- Part I Ontological and Epistemological Questions
- Part II Theoretical Resources: Social Theory
- Part III Theoretical Resources: Organization and Management Theories
- Part IV Methodological Resources
- Chapter 26 Using Ethnography in Strategy-as-Practice Research
- Chapter 27 Action Research as an Impactful Approach to Study Strategy with Practice
- Chapter 28 Studying Strategizing through Biographical Interviews or Narratives of Practices
- Chapter 29 Using Photographic Methods in Strategy-as-Practice Research
- Chapter 30 A Critical Discursive Approach to Strategy-as-Practice Research
- Chapter 31 Studying Strategy as Practice through Historical Methods
- Chapter 32 Quantitative Methods in Strategy-as-Practice Research
- Part V Substantive Topic Areas
- Index
- References
Chapter 32 - Quantitative Methods in Strategy-as-Practice Research
from Part IV - Methodological Resources
Published online by Cambridge University Press: 11 March 2025
Book contents
- Cambridge Handbook of Strategy as Practice
- Cambridge Handbook of Strategy as Practice
- Copyright page
- Contents
- Figures
- Tables
- Boxes
- Contributors
- Preface to the Third Edition
- Introduction: What Is Strategy as Practice?
- Part I Ontological and Epistemological Questions
- Part II Theoretical Resources: Social Theory
- Part III Theoretical Resources: Organization and Management Theories
- Part IV Methodological Resources
- Chapter 26 Using Ethnography in Strategy-as-Practice Research
- Chapter 27 Action Research as an Impactful Approach to Study Strategy with Practice
- Chapter 28 Studying Strategizing through Biographical Interviews or Narratives of Practices
- Chapter 29 Using Photographic Methods in Strategy-as-Practice Research
- Chapter 30 A Critical Discursive Approach to Strategy-as-Practice Research
- Chapter 31 Studying Strategy as Practice through Historical Methods
- Chapter 32 Quantitative Methods in Strategy-as-Practice Research
- Part V Substantive Topic Areas
- Index
- References
Summary
Tomi Laamanen, Emmanuelle Reuter, Markus Schimmer, Florian Ueberbacher and Xena Welch argue that even though most work in strategy as practice research has been qualitative in nature, there are also great opportunities for studying strategy practices quantitatively. The authors first review the use of quantitative research methods in closely related strategy research streams (top management teams, middle management, strategic decision-making, strategic consensus and strategic initiatives). Next, the authors synthesize lessons learned from research based on quantitative methods and introduce established quantitative research methods (e.g., computer-aided content analysis, topic modelling and machine learning, network analysis, sequence analysis, event history analysis and event study methodology) as well as novel sources of quantitative data such as email data and press release data streams extracted from different news sources. Overall, they introduce each method and highlight possible avenues that a quantitative researcher interested in strategy practices could utilize.
Information
- Type
- Chapter
- Information
- Cambridge Handbook of Strategy as Practice , pp. 575 - 598Publisher: Cambridge University PressPrint publication year: 2025
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