Stance detection is identifying expressed beliefs in a document. While researchers widely use sentiment analysis for this, recent research demonstrates that sentiment and stance are distinct. This paper advances text analysis methods by precisely defining stance detection and outlining three approaches: supervised classification, natural language inference, and in-context learning. I discuss how document context and trade-offs between resources and workload should inform your methods. For all three approaches I provide guidance on application and validation techniques, as well as coding tutorials for implementation. Finally, I demonstrate how newer classification approaches can replicate supervised classifiers.