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This chapter is devoted to extensive instruction regarding bivariate regression, also known as ordinary least squares regression (OLS).Students are presented with a scatterplot of data with a best-fitting line drawn through it.They are instructed on how to calculate the equation of this line (least squares line) by hand and with the R Commander.Interpretation of the statistical output of the y-intercept, beta coefficient, and R-squared value are discussed.Statistical significance of the beta coefficient and its implications for the relationship between an independent and dependent variable are described.Finally, the use of the regression equation for prediction is illustrated.
Pearson’s correlation describes the relationship between two interval- or ratio-level variables. Positive correlation values indicate that individuals who have high X scores tend to have high Y scores (and that individuals with low X scores tend to have low Y scores). A negative correlation indicates that individuals with high X scores tend to have low Y scores (and that individuals with low X scores tend to have high Y scores). Correlation values closer to +1 or –1 indicate stronger relationships between the variables; values close to zero indicate weaker relationships. A correlation between two variables does not imply a causal relationship between them.
It is also possible to test a correlation coefficient for statistical significance, where the null hypothesis is r = 0. This follows the same steps of all NHSTs. The effect size for Pearson’s r is calculated by squaring the r value (r2).
A correlation is visualized with a scatterplot. Scatterplots for strong correlations have dots that are closely grouped together; scatterplots showing weak correlations have widely spaced dots. Positive correlations have dots that cluster in the lower-left and upper-right quadrants of a scatterplot. Negative correlations have the reverse pattern.
Correlations are important to see connections between different facets of people and their experiences with systems. However, consideration of correlation coefficients alone can be misleading and, in particular, this chapter discusses how outliers and clustering can distort an interpretation of correlation. It also raises a note of caution for the many other methods that implicitly use correlation.
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