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Chapter 16 - Conclusion

from Part IV - The Logic of Peasant Consumer Behaviour

Published online by Cambridge University Press:  27 November 2025

Luis Almenar Fernández
Affiliation:
University of València
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Summary

This conclusion summarises the main findings of this research and highlights its contributions to existing narratives and debates on the development of consumption, material culture, and living standards in European scholarship. The Valencian experience is placed within an international framework to examine the relationship between the late medieval and early modern ‘consumer revolutions’, between consumption and economic growth, and between the economic and the extra-economic driving forces of consumption. It is argued that late medieval consumer societies emerged not as a Malthusian inevitability caused by the Black Death, but as a result of social agency. The improvement of material culture was a deliberate choice to enhance living conditions, driven by existing preferences and aspirations. This silent demand, once met, had lasting effects. The spending power of peasants with higher disposable incomes sustained industries producing mass-consumption goods. The demand from ordinary people was a crucial economic force, stressing the transformative power of peasant consumers.

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The Power of Peasant Consumers
The Material Culture of Food in the Late Medieval Kingdom of Valencia
, pp. 321 - 332
Publisher: Cambridge University Press
Print publication year: 2025

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  • Conclusion
  • Luis Almenar Fernández, University of València
  • Book: The Power of Peasant Consumers
  • Online publication: 27 November 2025
  • Chapter DOI: https://doi.org/10.1017/9781009602488.021
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  • Conclusion
  • Luis Almenar Fernández, University of València
  • Book: The Power of Peasant Consumers
  • Online publication: 27 November 2025
  • Chapter DOI: https://doi.org/10.1017/9781009602488.021
Available formats
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Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

  • Conclusion
  • Luis Almenar Fernández, University of València
  • Book: The Power of Peasant Consumers
  • Online publication: 27 November 2025
  • Chapter DOI: https://doi.org/10.1017/9781009602488.021
Available formats
×